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ABOUT ANTHROPHOBIC

Human ingenuity. Set in motion.

We help Chinese and Western equipment manufacturers connect their marketing and enquiry work, especially when there is no full in-house marketing team.

One team around your marketing work.

Product knowledge, a useful website, search and social content, and enquiry follow-up should support the same sales journey. Anthrophobic brings the agreed work into one managed service, with a clear owner and a recurring review. Your team supplies technical expertise and makes sales decisions.

A foundation, then a continuing service.

A one-time setup establishes the agreed website, content and enquiry foundations. A subscription covers a defined operating programme. Video, outbound, extra languages and integrations are added where they fit. We agree scope and price after reviewing your needs; there is no assumed unlimited service.

Built for both starting points.

Chinese and Western equipment manufacturers are both in scope. Seller location, buyer markets, working language and channel access are considered separately. Each programme has named markets and responsibilities rather than a promise to cover every country or platform.

Build something you can inspect.

We work through real examples, make the proposed journey visible and test the result against an agreed scope. A working preview gives the conversation something concrete to improve.

Keep judgement where it matters.

Automation should support the team’s decisions. We make human review, uncertainty and recovery part of the workflow, especially where the work reaches customers.

Why the living notebook?

A sketch shows how something works. A careful mechanism shows how the parts connect. Our visual identity reflects the way we work: curious, deliberate and interested in the small improvements that make a working day smoother.

Start with one useful change.

What could work a little better?

Discuss your marketing needs